Thursday, November 7, 2013

Quick Tips On Branding

When I sign a new client, I ask about their marketing platform and what they consider their brand to be. Remember: YOU are your brand and no one can sell YOU better than YOU, so make sure your brand is well-represented and EVERYWHERE!

Photo courtesy: Charlie Wollborg - creative commons license
What should you have in place RIGHT NOW to get your brand out there?

1. A Website/Blog - This is critical. When I pitch a client's work, editors google them and they want to see a professional-looking website and/or blog. If you use WordPress (which I highly recommend) you can have both. Spend a little extra and hire someone to design a website you can maintain yourself but is easy to maneuver.

2. A Press Kit on your website - If you don't have one, take some time and get this done. Look at Damon Suede's, Heidi Cullinan's or Libby Drew's press kit pages if you're not sure what I mean. Make sure to include your agency, publicist or marketing representative as your points of contact for appearances, interviews and conference appearances so you can focus your time on your writing.

3. A Facebook Page AND Profile - Your FB Page is for your fans to get to know about your book, your promotions, etc. Your FB Profile is for everyone to get to know YOU. There are also some things you can do with a profile you can't do with a page, like being a member of a FB groups where you can network and/or market your book. Make sure these are in your pen name so it's easier for your fans to find you.

4. A Twitter Handle - You may not like social media, but books sell on social media more than they do anywhere else and while Twitter may not gain you as many sales as Facebook, it is a great way to not only connect with your readers but with other authors as well. It's also a great place to hear from Agents and Editors directly.

5. A Logo - Who are you? What do you write about? Can that be represented in a logo that's easily recognizable and will make your swag, swagtastic? Hire someone (likely the same person who designs your website) to help you design a logo that will fit the bill. Remember, your logo needs to fit on business cards, bookmarks AND giant posters. It needs to be visible and legible across a crowded room as well as in the hands of your fans and it needs to represent YOU.


Monday, November 4, 2013

Welcome K.A. Mitchell to the Corvisiero Literary Agency

Join me in welcoming K.A. Mitchell to the Corvisiero Literary Agency. 

Photo courtesy: K.A. Mitchell
To say I've been a fan of her work is an understatement as I completely stalked her at the RWA National convention in Orlando, Florida in 2010 and totally walked away with a signed copy of her Florida Series book: DIVING IN DEEP and a deeper resolve to be part of the evolving publishing industry that gave me the male/male romance books I love. Her passion and love for her craft is infectious and was evident in her Keynote speech at the Writer's Workshop at GayRomLit 2013 in Atlanta, Georgia. 
Bio: K.A. Mitchell discovered the magic of writing at an early age when she learned that a carefully crayoned note of apology sent to the kitchen in a toy truck would earn her a reprieve from banishment to her room. Her career as a spin control artist was cut short when her family moved to a two-story house, and her trucks would not roll safely down the stairs. Around the same time, she decided that Chip and Ken made a much cuter couple than Ken and Barbie and was perplexed when invitations to play Barbie dropped off. She never stopped making stuff up, though, and was surprised to find out that people would pay her to do it. Although the men in her stories usually carry more emotional baggage than even LAX can lose in a year, she guarantees they always find their sexy way to a happy ending.  
K.A. Mitchell is a multi-published author with sixteen works currently in publication; the latest, Bad Attitude, having released in April 2013. Her books receive consistently high praise, even from such critical sites as Dear Author. Reviewers and readers alike comment on her skills in characterization. She has a master's degree in reading and taught high school English for over twenty years.  
Critical Praise: USA Today “Oh how I love K.A. Mitchell books.” Dear Author "...the undisputed queen of Show, Don’t Tell, and these two characters are so brilliantly constructed, they felt like they should have walked off the page into my living room..."

Connect with her via social media:


Thursday, September 19, 2013

Welcome Rie Warren to the Corvisiero Literary Agency

Allow me to introduce Rie Warren to the Corvisiero Literary Agency! I fell in love with Rie's raw and gritty, male/male romance novel IN HIS COMMAND and couldn't stop singing its praises when it was released as the first male/male title by Grand Central Publishing's Forever Yours imprint.

As a trendsetter in the traditional publishing market with a debut title featuring a same-sex couple, Rie doesn't shy away from the edgy aspects of love and her writing is unapologetically bold and fresh. I'm so excited to work with her and I guarantee we're going to see big things from her.
Photo courtesy Rie Warren

Bio:  Badass, sassafras Rie Warren is the author of Sugar Daddy and the Don’t Tell series—a breakthrough trilogy that crosses traditional publishing boundaries beginning with In His Command
She lives in gorgeous Charleston, South Carolina with her small family where she basks in the sunshine during the day, and adjourns to her woman cave at night. A nocturnal creature, she stays up way too late talking to herself, her characters, and anyone who will listen. She’s all about writing with heat, heart, and a hint of the dark, and she doesn’t shy away from the impossible.   
Rie’s work has been called “edgy”, “daring” and “some of the sexiest smut around”.

Tuesday, September 3, 2013

Welcome Kate McMurray to the Corvisiero Literary Agency

Photo Courtesy: Kate McMurray
Please help me in welcoming romance author, Kate McMurray to the Corvisiero Literary Agency! I'm so excited to be working with her! Her vast knowledge of historical setting is evident in her upcoming historical romance novel SUCH A DANCE. Set during the prohibition era in New York City, featuring a love story between a mobster and a stage dancer, the star crossed love story hooked me from the start! 

Already a published author with 12 titles under her belt, McMurray's romance include sports stories, historical novels and a few supernaturals set in New York City.

Bio:  Kate McMurray picked up her first romance novel when she was thirteen and has loved the genre ever since. Her first published novel, In Hot Pursuit, came out in February 2010, and she’s been writing feverishly ever since. She likes stories that are brainy, funny, and of course sexy, with regular guy characters and urban sensibilities. She is Vice President of Rainbow Romance Writers, the LGBT romance chapter of Romance Writers of America and President-Elect for 2014.

When she’s not writing, Kate works a nonfiction editor. She also reads a lot, plays the violin, knits and crochets, and drools over expensive handbags. She’s maybe a tiny bit obsessed with baseball. She lives in Brooklyn, NY, with a pesky cat.

Connect with her:

Sunday, July 28, 2013

Blog Challenge #16: Weekends are for resting, right?

Many of you know that I have a day job in addition to the agency duties which means I tend to work 75-80 hours per week, Monday-Friday. When I started agenting, I would spend my weekends doing agency work that would leave me exhausted and groggy since I lived on coffee and sandwiches for the most part. Hubby would take the kids out on the weekends to get them out of my hair but that just meant more work for me since the housework didn't get done without them home to do it. I realized rather quickly that I needed to establish a better work-life balance or I would work myself into an early grave. Two cancer scares later, and a fortieth birthday milestone achieved, I decided to take back my weekends. I still "work" a little on the weekends, but it's only reading and revising manuscripts. I spend time with my family, clean the house on Saturdays and, as I did this morning, spend a little time pinning things on Pinterest, playing Candy Crush (OMG, it's so addicting) and meditating. 

Photo Courtesy: Public Domain
Yes, I've started meditating. It's something Kele Moon told me to do ages ago and I just kept putting it off. Mainly because I didn't really know how to do it. I didn't want to just spend time sitting cross-legged on the floor, eyes closed, doing "ohms" and picturing myself looking silly. (Not that, that's what she told me to do, it's just what my very silly mind kept picturing when I heard the word meditation.) Thing is, I've learned that mediation is a very personal thing. What works for one person may not work for another. My meditation may sound odd to you but it's what works for me. So what does meditation look like for me?

Well, I start with reading a Bible passage. I have a few meditation books with affirmations and things like that but I really enjoy reading the Bible and tying a verse to a thought that I can release into the Universe is soothing for me. Today's verse was Ecclesiastes 1:3, "What does man gain from all his labor in which he labors under the sun?" I read my Bible in Spanish in the KJV version and in Spanish, the word labor is translated into an equivalent of "work"so the text really spoke to me. I concentrated on what profit I have in all of my work. Not just monetary profit, but profit for future generations, a legacy. What legacy am I leaving by all the work? What do I have to show for it and is it something I'm giving back to the Universe or something I'm selfishly keeping? Then I prayed. Just a simple prayer, nothing fancy. Asking for guidance and to be led to that work which will be fruitful to my legacy. I concentrated on what I want for my children and their children, what I want to be remembered by and what I want my work to mean in the future. Then I sipped my coffee and went on my merry way. It was my moment of rest, relaxation and most importantly, revitalization of spirit. I need to make this a daily habit.

Do I still work on the weekends? Of course, I do but I don't let it consume my day. Unless, it's a blog post, these suckers do take up a bunch of time to think through and post, I tell ya!

Tuesday, July 16, 2013

Welcome AJ Albinak to the Corvisiero Literary Agency

Photo Courtesy: AJ Albinak
It's a great pleasure to announce the signing of contemporary romance novelist, AJ Albinak to the Corvisiero Literary Agency. Her #PitMad pitch caught my attention and that of several editors who have all expressed interest in acquiring her THREE completed works, a contemporary romance novel, a Christmas-themed novella and a New Adult male/male contemporary romance novel! She's getting ready to head to RWA Nationals to take Atlanta by storm so if you see her, say hi! :)
Bio: Amy Jo Cousins has been writing since before she knew you could get paid to do it. Even after she grew up and learned that there were people out there who spent their whole lives just writing, she hedged her bets by starting a career in commercial real-estate development. This led — naturally — to bartending, being a music buyer for a bookstore, more bartending, spa management, and HR in the world of chocolate and caramel. She is pleased to be able to enjoy writing and living with her kid in the greatest city in the world, Chicago.
Welcome AJ! I'm very excited to work with you!

Wednesday, June 19, 2013

Welcome Amy Lane to the Corvisiero Literary Agency

Photo courtesy of Amy Lane
Please help me in welcoming new client Amy Lane to the Corvisiero Literary Agency.

Amy's best known for her male/male romance novels but what many don't know is that she's got an incredible story to share about how being a teacher and an erotic romance author can mean having to take the long route to a happily ever after. So many erotic romance authors have found themselves in the unbearable situation of being ousted from a job they love (and are very good at) simply because their books feature erotic elements. It's even harder to be an author of gay romance when anything with homosexuality is stigmatized as pornography. Amy's struggle to beat the system and remain true to herself is the topic of her memoir tentatively titled The Rubber Room.

I've been a huge fan of her work and have been hoping she'd someday write her memoir and my wish has come true. We will be representing her nonfiction titles and helping her share her incredible story with the world.
Amy Lane was born in Northern California in 1967, and has lived there for her entire life.  She worked her way through college and married her beloved Mate along the way.  Together they have four children, two in college and two in grade school, and a crumbling house, because Amy doesn’t believe in housework, and Mate doesn’t believe in home improvement.  
Amy received her B.A. in English in 1991 and her secondary school teaching certificate from C.S.U.Sacramento in 1992 and she was on her way to earning a Masters degree in Creative Writing when the Twin Towers fell, and she decided to spend time with her children instead.  She worked in a suburban school with an inner-city population from 1995-2010, and has been a published author since 2005.  In the fall of 2010, she was pulled out of her classroom for "disseminating pornography," and has been writing full time ever since.

Welcome Amy! Looking forward to a great and prosperous relationship!

Sunday, February 10, 2013

Announcement: Welcome Tara Lain to the Corvisiero Literary Agency

Photo courtesy: Tara Lain

I'm very excited to introduce and welcome new client Tara Lain to the Corvisiero Literary Agency.

Tara Lain never met a beautiful boy she didn’t love – at least on paper. A writer of erotic romance, mostly male/male and MMF ménage, Tara loves all her characters, but especially her unique heroes. In fact, her readers say her tagline, Read the Beautiful Boys of Romance, about sums it up. Her first romance novel was published in January of 2011. She’s now on book 18. Her best-selling novels have garnered awards for Best Series of 2011, Best Contemporary Romance, Best Ménage, Best LGBT Romance and Tara has been named Best Writer of the Year in the LRC Awards.

Some people call Tara “the Balls girl” in honor of her best-selling  MM contemporary romance series, Balls to the Wall. In fact, readers send her suggested titles for her next Balls book! Three of the Balls books, Volley Balls, Fire Balls and Snow Balls, were on the Amazon list of the top selling 100 gay romances in 2012.Tara also has a popular paranormal series called the Aloysius Tales and an award-winning ménage series called Genetic Attraction.

In her other job, Tara owns an advertising and public relations firm, and she carries her promotional instincts into her writing career as well. She lives with her soul-mate husband in Laguna Beach, California, a pretty seaside town where she sets a lot of her books.  Passionate about diversity, justice, and new experiences, Tara says on her tombstone it will say “Yes”!


Monday, January 7, 2013

Announcement: Welcome Damon Suede to the Corvisiero Literary Agency


Photo courtesy: Damon Suede
It's not every day you get to sign a literary rock star! But that's what we do at the Corvisiero Literary Agency. Today, we welcome Damon Suede!

I have to admit I squeed, danced the jig and looked a lot like Laura Linney in the movie Love Actually when Damon accepted representation for his upcoming titles.

His debut title, the male/male romance HOT HEAD has won several awards including 3rd place in the 2011 Goodreads Choice Awards where it was the only LGBT romance nominated and the only non-New York Times Bestseller. The contemporary romance novel has been in the Amazon LGBT Top 100 since its release in June, 2011, spending most of that time in the top 10!

He has big plans for 2013 and I'm completely STOKED to get to work with him! Talk about starting off the year with a big bang!

Damon Suede grew up out-n-proud deep in the anus of right-wing America, and escaped as soon as it was legal. He has lived all over: Houston, New York, London, Prague, with a few long stretches in New Orleans and Vienna. Along the way, he’s earned his crust as a model, a messenger, a promoter, a programmer, a sculptor, a singer, a stripper, a bookkeeper, a bartender, a techie, a teacher, a director... but writing has ever been his bread and butter. He has been happily partnered for over a decade with the most loving, handsome, shrewd, hilarious, noble man to walk this planet. 
Damon is a proud member of the Romance Writers of America and serves as the 2013 president of the Rainbow Romance Writers. Though new to gay romance fiction, Damon has been writing for print, stage, and screen for over two decades, which is both more and less glamorous than you might imagine. He's won some awards, but counts his blessings more often: his amazing friends, his demented family, his beautiful husband, his loyal fans, and his silly, stern, seductive Muse who keeps whispering in his ear, year after year. 
Damon would love to hear from you.... Get in touch with him at DamonSuede.com.